[title]
[message]LOUNGEWEAR: THE NEW FRONTIER OF COMFORT
Comfortable yet stylish: loungewear takes over the wardrobes of businesswomen accustomed to tailored suits. Boglietti dedicates its homewear collection to the relaxation moments of professional women, offering tracksuits, loungewear dresses, and robes with a feminine design and refined details.
Over 80% of women interviewed by a popular women’s magazine reported that “there’s nothing more relaxing than shedding office attire for comfortable, soft garments that help you unwind.” Letting go of the constraints of formal wear means embracing freedom to reconnect with one’s body, listening to its needs, and taking care of it. This is a moment of true regeneration, combining comfort with aesthetics, design with attention to detail, and giving a clear, distinctive style even to restful moments. But loungewear isn’t just for weekends or weekly downtime—it’s also the perfect attire for remote work sessions, where a casual look is a must. It’s no surprise, then, that in the wardrobe of the modern woman, formal suits are now complemented by chic-casual options that, thanks to luxurious fabrics and enveloping but non-restrictive cuts, are also fit for stepping outside. In her wardrobe, you’ll find chic tracksuits in understated but impactful shades, oversized dresses with ultra-feminine details, refined yet comfortable robes, and even trench-style dressing gowns. The result is a lifestyle that transcends convention and speaks the language of well-being.
Homewear
COMFORTABLE AND COSY HOMEWEAR GARMENTS
Women have no doubts: "comfort" (35%), "maximum fit" (25%), "freedom from restrictions" (22%), "feminine cut" (18%), and "refined details" (10%) are the essential qualities for homewear. These factors have become indispensable due to the versatility of homewear itself. Originally confined to the home, these pieces now confidently step out, replacing daily outfits even in casual gatherings with friends or colleagues. Boglietti understands this shift well, offering refined, feminine designs that never compromise on comfort. Each piece has a distinctly feminine touch, starting with the names of the collections: "Marica"—a line that includes a high-neck tracksuit or a V-neck version in sustainable fabric, alongside a single-button Milano stitch cardigan with a silk effect; "Mara," available as a round-neck style or hooded option; and "Marta," which includes a zipped tracksuit, rounded-neck tops, and a cosy hooded dress. The “Miriam” collection offers shawl-collared or buttoned dressing gowns and stylish house jackets as must-have items. Feminine touches come through in colours like cream, grey, and soft pink, while bolder shades like steel blue, anthracite, wine, and forest green bring vibrancy to the “Ninfea” range of turtlenecks, high-neck sweaters, and round-neck tops in cotton and modal. These nuances add an extra edge to even the simplest loungewear looks, redefining home style with elegance and character.